1. CPTA Application - Highlands County DRAFT

Board of County Commissioners Regular Board Meeting · 2026-04-21 · agenda_item

Highlands County is seeking funding to update the Strategic Plan for the Tourist Development Council (TDC). This project involves developing a comprehensive Tourism Strategic Plan focused on the TDC's role as a Destination Management Organization. The plan will include setting measurable goals, creating strategies to address disaster vulnerabilities, and assessing staffing and funding needs. Key activities include strategic planning facilitation, visitor profile research, a gap analysis of tourism infrastructure, seasonal analysis, and estimating visitation and room nights. This planning effort is currently under review as part of a grant application. The work will involve research, data analysis, stakeholder engagement, and report writing, with a consultant delivering the final plan. Local businesses in professional services, research, and consulting could find opportunities by engaging early with the county as this planning document is developed, as it will guide future tourism development and investment.

funding request

50000 $

last strategic plan revision

2019

project duration

12 months

county population

101235

residents below poverty line

18.6 %

median household income

55581 $

project cost

50000 $

project duration

11 months

task 1 fee

12500 $

task 2 fee

6250 $

task 3 fee

6250 $

task 4 fee

6250 $

task 5 fee

6250 $

task 6 fee

12500 $

total project cost

50000 $

asphalt milling square yards

70919 square yards

roadway miles

5.3 miles

contract value

192000 $