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NewBiz Alert Northeast Florida (First Coast) weekly brief

June 11, 2026 — Northeast Florida (First Coast) new business activity

By NewBiz Alert, for the week of May 21 to May 27, 2026, from Florida Division of Corporations filings. How we built this.

New business filings

563

Week of May 21 to 27

Change from prior week

-24%

175 fewer than the 738 a week earlier

Northeast Florida logged 563 new business filings the week of May 21 to 27, down about 24% from the prior week.

Filings fell in almost every county this time. Duval dropped by 107. Among industries, hospitality and tourism fell the most, down 23 to 27. A few places still grew. Putnam added 4 filings, rising to 17.

The trend

How the region is trending

How the region is trendingThe bold green line is the 13-week average trend. The thin gray line is each week's new-business count, which swings more week to week. The left axis shows the number of new filings.05001,000Feb 26May 21

Steady growth over the past 13 weeks with a dip this past week pulling the average down.

The bold line is the 13-week average. Read it for the longer trend. The thin line is each week's count, which swings week to week.

The week

What is forming

Technology & Media grew the most this week, 8 more (up 80.0%). Hospitality & Tourism dropped the most, 23 fewer (down 46.0%).

SectorLast weekThis weekChange
Professional Services7473-1 (-1.4%)
Property Holding & Asset Protection7364-9 (-12.3%)
Administrative & Support Services5655-1 (-1.8%)
Construction & Trades5755-2 (-3.5%)
Personal & Other Services4842-6 (-12.5%)
Transportation & Logistics5236-16 (-30.8%)
Real Estate4435-9 (-20.5%)
Healthcare29290 (0%)
Hospitality & Tourism5027-23 (-46%)
Retail3826-12 (-31.6%)
Technology & Media1018+8 (+80%)
Management of Companies3213-19 (-59.4%)

Where

Busiest places this week

Duval led the region this week with 359 new filings. 1 other county also grew from the week before.

Top countiesLast weekThis weekChange
Duval466359-107 (-23%)
St. Johns9972-27 (-27.3%)
Clay7552-23 (-30.7%)
Flagler5438-16 (-29.6%)
Nassau2822-6 (-21.4%)
Putnam1317+4 (+30.8%)
Baker330 (0%)
Top citiesLast weekThis weekChange
Jacksonville440337-103 (-23.4%)
Saint Augustine4436-8 (-18.2%)
Palm Coast3832-6 (-15.8%)
Orange Park3522-13 (-37.1%)
Jacksonville Beach1418+4 (+28.6%)
Fernandina Beach1715-2 (-11.8%)
Green Cove Springs913+4 (+44.4%)

Notables

Standouts this week

Putnam was the only county to grow

While every other county slipped, Putnam added filings, rising to 17 from 13 the week before.

A few sectors grew against the trend

Technology and media rose to 18 from 10. Wholesale and distribution doubled to 10 from 5. Manufacturing climbed to 8 from 3.

Short term rental holdings doubled

Six new filings this week were vacation or short term rental holding companies, up from 3 the week before. They are about 9.4% of the 64 property holding filings.

No mining filings this week

The region logged zero mining, quarrying, or oil and gas filings, below its usual pace of about one a week. With weekly numbers this small, that is a minor blip.

Around the region

Local context

  • A developer broke ground on May 20, 2026 on Southbank Residences on Museum Circle in downtown Jacksonville. It is a $202.7 million project with a 25 story tower, an eight story building, and 395 apartments plus a waterfront restaurant, rooftop lounge, and marina. The Jacksonville City Council approved $59 million in incentives in October 2024. The build is expected to take 30 to 36 months, finishing in late 2028 to early 2029. A long downtown build means steady work for construction and trades firms in Duval for years, the same group that made up 55 of this week's filings. Jax Daily Record, 2026-05-20
  • A May 21, 2026 market analysis projects Jacksonville's industrial building pace will slow to less than a quarter of the prior year's total in 2026. Industrial space is growing just 0.9%. Project completions are at their lowest level since 2018. The port and the highway corridors near the Imeson Park and Oceanway area draw the strongest logistics investor interest. Even with fewer new warehouses going up, demand near the port keeps logistics a real opportunity for the 36 transportation and logistics firms that started this week. Jax Daily Record (citing Marcus and Millichap 2026 Jacksonville Industrial Investment Midyear Outlook), 2026-05-21
  • The Ocean Alliance carrier group, which includes CMA CGM, COSCO, and Evergreen, added weekly direct container sailings from JAXPORT's Blount Island terminal to ports in Vietnam, China, South Korea, and Japan as part of a 2026 network change. More direct Asia shipping into Jacksonville can feed new trucking and warehousing businesses with cargo to move. Hoodline (citing Jacksonville Business Journal and SeaNews/Journal of Commerce), 2026-04-12

So what

What it means

If you sell to new businesses here, Jacksonville and the rest of Duval are still where most of the work is, with 359 of this week's 563 filings. Volume cooled from the prior week, down about 24%. The biggest groups week to week are professional service firms, property holding companies, construction and trades, and administrative support. Tech, wholesale, and manufacturing are small but moving up. Most of these are brand-new LLCs that need banking, insurance, bookkeeping, and basic services right away.

Methodology

How we counted

Why we report a few weeks later

Florida's official business records are often still being updated for up to two weeks after a business first registers.

To give those records time to fully settle, we report on a week of filings about three weeks after it happens. Reporting a little later lets us show complete, accurate numbers instead of a partial early count.

These counts come from new business filings registered with the State of Florida for the seven counties in Northeast Florida: Baker, Clay, Duval, Flagler, Nassau, Putnam, and St. Johns. We count each active formation once and group it by industry, county, and city. We wait about two weeks after the week closes for the state to finish recording all of its filings, so the counts here are complete and accurate. Industry groupings use a plain-language category map.

External sources

  • Jax Daily Record (2026-05-20) Groundbreaking on May 20, 2026 for the $202.7 million Southbank Residences in downtown Jacksonville, with a 25 story tower, an eight story building, and 395 apartments. The City Council approved $59 million in incentives in October 2024. The build is expected to finish in late 2028 to early 2029.
  • Jax Daily Record (citing Marcus and Millichap 2026 Jacksonville Industrial Investment Midyear Outlook) (2026-05-21) Jacksonville's industrial building pace is expected to slow to under a quarter of the prior year's total in 2026, with space growing 0.9% and completions at their lowest since 2018, while the port and nearby highway corridors draw the strongest logistics interest.
  • Hoodline (citing Jacksonville Business Journal and SeaNews/Journal of Commerce) (2026-04-12) The Ocean Alliance carrier group added weekly direct container sailings from JAXPORT's Blount Island terminal to ports in Vietnam, China, South Korea, and Japan in a 2026 network change.

Frequently asked questions

Why are this week's filings lower than the week before?
Filings fell across almost every county and most industries, not in one spot. The region went from 738 to 563, with Duval alone down 107.
Where are most new businesses starting?
Duval County, with 359 of the 563 filings, and within it Jacksonville with 337. St. Johns was a distant second at 72.
What kind of businesses are these?
Mostly LLCs, 498 of the 563. The largest groups are professional services at 73 and property holding companies at 64.

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