1. DMO26-0111 ATT1 - Paradise_FSC, Pasco TDC Update_05.26

Tourist Development Council · 2026-05-20 · agenda_item

The Pasco County Tourist Development Council is reviewing updates on marketing and communications activities. This includes ongoing work for the 'Always On Campaign' and the 'Spring/Summer Campaign,' involving various vendors for paid media, display, video, and social media. A 'World Cup Activation' is also being planned for June-July, featuring interactive gaming, sweepstakes, and an experiential event to increase awareness and fan engagement. These campaigns are currently in the review and planning stages. The work involves media planning, buying, and management, campaign optimization, and creative development. Contractors and suppliers in marketing, digital advertising, event planning, and related services may find opportunities as these initiatives progress. Early engagement is advised before final plans and budgets are set.