TDC Files 2
Tourist Development Council · 2026-06-04 · agenda_packet
The Tourist Development Council (TDC) met on June 4, 2026, and March 19, 2026. Key decisions included approving a $19,250 grant for the relocation of the Historic Bagdad Post Office, with the Bagdad Village Preservation Association (BVPA) contributing 50% of the $38,500 total project cost. The BVPA aims to move the 16'x36' structure, built in the 1880s, to their museum complex at 4512 Church Street, Milton, to expand public engagement and preserve local history related to the lumber and shipbuilding industry. Ducky Johnson House Movers, Inc. provided a bid of $38,500 for the relocation and foundation work, with the BVPA responsible for permits, utilities, and site preparation. The TDC also approved funding for two Tax Capital Projects: $33,799 for Navarre Beach Causeway Beautification by the Navarre Beach Leaseholders Association (NBLRA) to landscape the remaining west portion of the causeway area, and $49,381 for the Navarre Beach Sea Turtle Conservation Center Renovation, which includes installing a new heat pump, mini splits, and roof repair. The council reviewed and approved the FY27 TDC Board Meeting Schedule and discussed the quarterly expenditure audit trail report and lodging tax update. Marketing efforts for FY26 included layered spring and summer campaigns targeting families and couples, with a focus on destination awareness and travel conversion, utilizing digital targeting and expanding into emerging markets like Chicago and Indianapolis. Performance data indicated revenue growth, demand increase, and a strong ROI from higher household income audiences.
Agenda items
- 1) Sign-in Confirmation of a Quorum
- 1) Sign-in Confirmation of a Quorum
- 1. 18th Annual Run for the Reef
- 1. Grant Match Letter
- 1. Grant Match Letter
- 1. Jan - Mar Quarterly Report
- 1. Jan - Mar Quarterly Report
- 1. Kiln Walk Post Event Report - Brenda Stokes
- 1. Kiln Walk Post Event Report - Brenda Stokes
- 1. NBLRA Navarre Beach Causeway Beautification . Powers motioned to approved.
- Site Prep, Grading & Hardscape
- Landscaping & Lawn Service
- Building & Industrial Supply
- 1. Vrbo consistently outperformed traditional lodging placements on ROAS and lodging revenue.
- 2) Lodging Tax Update
- 2) Lodging Tax Update
- 2. Condo + private vacation home inventory repeatedly emerged as top-performing property types.
- 2. Creek Fest 26
- 2. Grant Application
- 2. Grant Application
- 2. Jay Pro Rodeo Post Event Report - Oscar Locklin
- 2. Jay Pro Rodeo Post Event Report - Oscar Locklin
- 2. Navarre Beach Sea Turtle Conservation Center Renovation . Read motioned to
- General Contractor
- Concrete & Masonry
- Utilities (Sub)
- Engineering & Architecture
- Real Estate Development
- Building & Industrial Supply
- 3) Review and Approval of the Quarterly Expenditure Audit Trail Report
- 3) Review and Approval of the Quarterly Expenditure Audit Trail Report
- 3. 2027 Snowbird Expo
- 3. Grant Request Letter
- 3. Grant Request Letter
- 3. Multi-adult and family travel consistently dominated traveler composition.
- 4) Review and Approval of the FY27 TDC Board Meeting Schedule
- 4) Review and Approval of the FY27 TDC Board Meeting Schedule
- 4. Bookings were strongest within immediate (0–6 day) and planned (31–60 day) travel windows.
- Marketing & Advertising
- Design & Creative
- Business Consulting
- Media & Publishing
- 4. Woodstoke Pottery and Kiln Festival
- 5) Grant Application Approval Amount $19,250 for the Relocation of Historic Bagdad PO
- General Contractor
- Site Prep, Grading & Hardscape
- Concrete & Masonry
- Carpentry & Cabinetry
- Painting & Flooring
- Restoration & Waterproofing
- Building & Industrial Supply
- Real Estate Development
- Engineering & Architecture
- Landscaping & Lawn Service
- Event Planning & Rentals
- 5) Grant Application Approval Amount $19,250 for the Relocation of Historic Bagdad PO
- 5. Sandy Sansing Jay Pro Rodeo
- 6) Ad Agency - Paradise Advertising Agency
- 6) Ad Agency - Paradise Advertising Agency
- 6. Santa Rosa Sheriff's Rodeo
- 7) Project Teams
- 7) Project Teams
- 7. City of Milton Events - Bands on the Blackwater
- 8. City of Milton Events - Riverfest
- 9. NGC Destination Symposium
- Marketing & Advertising
- Event Planning & Rentals
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